She's taken on minimalistic and classy looks, looking like the perfect lady for the Fall/Winter 2015 campaign.
Accordingly, this campaign and her CFs will be all about the 'Lady Look'. But who is this lady?
'LOVCAT's representative stated, "YoonA, who is a member of Hallyu icon, Girls' Generation and an actress, has been receiving recognition for her charms. She's been chosen as our brand's muse because she has global popularity, she's luxurious and refined, and we anticipate she will inspire our brand's fresh image and vitality."