Thursday, October 16, 2014

Jessica moves forward with 'BLANC & ECLARE'

Previously, Jessica is reported to be making her first public appearance as a designer at Chinese department store chain 'Lane Crawford's 1st anniversary event in Shanghai, China!

According to Dispatch, Jessica recently departed for China to attend 'Lane Crawford's 1st anniversary event in Shanghai, China with Tyler Kwon on the 16th. This will mark her first public appearance as the head designer of 'BLANC & ECLARE'.
'Lane Crawford's rep apparently stated, "To celebrate the 1st anniversary of the opening of our department store, 'BLANC & ECLARE' founder Jessica will personally attend [the event]... She will sell her sunglasses at 'Lane Crawford'."

With this upcoming attendance, Jessica is expected to kick off the expansion of her line in China, starting in 'Lane Crawford' stores in Shanghai and Chengdu.

And this time as 'BLANC & ECLARE's head designer has announced on her brand's website that she will be collaborating with charity 'Help For Children' by launching a design competition.

According to their Facebook Page

We are proud to announce the “BLANC & ECLARE Loves Giving” campaign in partnership with Help For Children, a global charity group that works to prevent and treat child abuse. We will be launching this initiative with a design competition that invites you to design a pair of sunglasses for the chance to be included in our eyewear collection. All profits from the sale of the winning design will be donated to Help For Children. Please visit our website for more information. 

'Help For Children' is a charity organization that aims to "prevent and treat child abuse." Through the design competition, 'BLANC & ECLARE' will be inviting the public to design their own pair of sunglasses. The winning design will join the 'BLANC & ECLARE' collection and 100% of its profits will go to the 'Help For Children' charity.

Jessica has commented on this new initiative, saying, "Launching 'BLANC & ECLARE' has been a dream come true and I am so proud and excited to be able to share that dream with 'Help For Children' who are very close to my heart. I admire the outstanding contribution this charity has made and feel privileged to partner with them to help improve more children's lives in more places all over the world with the support of 'BLANC & ECLARE' fans who will share the journey with us."

Tyler Kwon, chairman and CEO of Coridel Group added, "We were honored to help bring together 'BLANC & ECLARE' and its new global charity partner 'Help For Children' because we all share the same vision; that is to make a difference to disadvantaged lives everywhere. We look forward to supporting the long term collaboration as the 'BLANC & ECLARE' brand strives to put positive social change at the heart of its business endeavors."

Those interested in submitting to Jessica's design competition can submit their sketches to Submissions will be accepted until the November 20, 2014 deadline, and a short list will be provided for the public to vote on.

Source of the article: AllKPop; BLANC Group

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